The "Digital Fashion" Segment Of China International Fashion Week Integrates AI And 3D Technology
China International Fashion Week is being held in Beijing in spring and summer 2025. This Fashion Week has opened the "Digital Fashion" exhibition area, which shows the extensive application of digital technology in the clothing industry. The growing maturity of AI digital design tools has thoroughly affected the creation mode of designers, and has also triggered changes in the fashion design industry.
The "Digital Fashion" segment of China International Fashion Week combines AI and 3D technology to create multiple virtual fashion art exhibitions, and sets up multiple holographic spaces offline to perform multiple sets of digital fashion shows, creating a "digital fashion meta universe" combining online digital platform and offline immersive experience space.
Tao Mengying, representative of science and technology enterprise: The soft simulation of digital clothes, and the face, hairstyle and makeup of digital people can be adjusted in this software. We can empower the industry, research and development, cost reduction and efficiency improvement in the whole clothing field.
With the help of digital technology, designers can not only start from the production of clothing itself, but also fully present their imaginations, and design according to their own ideas to the greatest extent in terms of models, scenes, animation and music. In addition, virtual digital technology provides a more convenient and low-cost design attempt, and can be quickly modified, enriching the possibility of design.
Xie Fangming, full-time vice chairman of China Fashion Designers Association: AI technology can bring a lot of inspiration and inspiration, which may be much faster than before. Now the AI technology looks very natural, including the facial expression of the model, and the wrinkles, colors, and matching of the clothing.
(Source: CCTV News Client)
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